Opportunities

Improve your ad campaigns with one-click Opportunities

Use personalized Google and Microsoft ad recommendations to boost performance, reduce wasted spend, and eliminate errors.

What are Opportunities?

Opportunities are personalized recommendations that will improve your campaigns. They are created by interpreting over 50 key metrics of your Google and Microsoft Ads accounts and are specific to your data, customers, business, and industry. 

Applying these opportunities will boost campaign performance, reduce wasted spend and save you hours of manual work. The longer you use Adzooma, the smarter they will get. 

90% of Opportunities can be actioned with just a few clicks, without leaving the platform.

Save time, lower ad spend and reduce mistakes

Adzooma monitors and analyzes your Google and Microsoft Ads campaigns 24/7, so your Opportunities are always based on your most recent data:

  • Save time: Instantly action all Opportunities or just the ones you choose with a single click.
  • Make your budget go further: Minimise wasted spend by excluding underperforming traffic, and optimizing your ads and keywords.
  • Catch potential mistakes: No need to spend hours on manual analysis. Instantly identify problems and fix them with a click.
  • Resolve structural issues: Ensure a streamlines campaign structure by highlighting conflicts or duplicates.

Your Opportunities cover four key categories:

These opportunities will improve or fix certain features of your ads to boost both your impressions and clicks. Some examples include adding high performing keywords to existing ads, replacing underperforming ads, or fixing typos or spelling mistakes.

Improve Performance

These opportunities will improve or fix certain features of your ads to boost both your impressions and clicks. Some examples include adding high performing keywords to existing ads, replacing underperforming ads, or fixing typos or spelling mistakes.

FAQ's

How long does it take to get my opportunities?

To get started with Opportunities, you’ll need to connect at least one advertising account to Adzooma. Once your advertising account is connected, Adzooma will analyze your advertising data and provide you with a list of opportunities, usually within the hour depending on the size of your account.

Let's get started

Create your free Adzooma account and start improving your campaigns today.